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Epoxy Flooring • 59 Pages • SEO Engine

First Due Epoxy Systems

firstdueepoxysystems.com — Ogden, UT

569
Impressions
54
Pages Indexed
9
Blog Articles
35
City Pages
Phase 1
Foundation
Complete
Phase 2
Compounding
In Progress
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The Challenge

No web presence for a premium flooring company

First Due Epoxy Systems is a high-end epoxy flooring business serving Northern Utah. No website, no Google visibility, no way for customers to find them online. They needed a site that matched the quality of their work — premium, dark, and professional — while also dominating local search for epoxy-related keywords across 35+ cities.

Google Search Performance

Google Search Console — Last 3 Months New Site, Still Indexing
569
Impressions
7
Clicks
54
Pages Indexed
68.5
Avg Position

569 impressions and climbing — 54 pages indexed, still working toward page 1 rankings

Impression Growth — Just Launched Jun 2026 – Aug 2026
Impressions

The Solution

  • Custom dark theme — black + gold, no rounded corners, premium feel
  • 5 service landing pages (garage, metallic, commercial, basement, patio)
  • 35 city-specific landing pages organized by county
  • 9 SEO blog articles (cost guides, DIY vs pro, Utah winters, prep)
  • LocalBusiness + GeneralContractor + FAQPage + BreadcrumbList schema
  • Service area hub page linking all 35 cities
  • Interactive colors page with 4 tabs (flake, metallic, solid, timeline)
  • Conversion-optimized ad landing page (noindex, for Google Ads)
  • GA4 analytics on all 56 pages
  • Sitemap submitted to Google Search Console
  • The Process

    1

    Brand & Design

    Dark premium theme with logo-based navigation, parallelogram CTAs, consistent footer

    2

    Service Pages

    5 landing pages targeting high-intent keywords: "garage epoxy Utah," "metallic epoxy"

    3

    Local SEO Grid

    35 city pages with unique titles, FAQs, internal links to service pages

    4

    Content Engine

    9 original blog articles answering real customer questions: cost, longevity, DIY vs pro

    5

    Schema & Submit

    Full structured data on every page, sitemap submitted to GSC, 54 URLs indexed

    The Results

    569
    Search Impressions
    54
    Pages Indexed
    9
    Blog Articles
    5
    Service Pages
    35
    City Pages
    4
    Schema Types

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